OCR MEI Paper 3 2020 November — Question 6 12 marks

Exam BoardOCR MEI
ModulePaper 3 (Paper 3)
Year2020
SessionNovember
Marks12
PaperDownload PDF ↗
Mark schemeDownload PDF ↗
TopicExponential Functions
TypeLinear transformation to find constants
DifficultyModerate -0.3 This is a standard exponential modeling question requiring routine application of logarithmic linearization. Part (a)(i) is trivial differentiation, part (b) is showing ln(y) = ln(A) + kx (bookwork), and parts (c)-(d) involve reading a graph and substituting values. Only part (e) requires brief critical thinking about extrapolation. Slightly easier than average due to the guided structure and minimal calculation complexity.
Spec1.06h Logarithmic graphs: reduce y=ax^n and y=kb^x to linear form1.06i Exponential growth/decay: in modelling context

6
    1. Write down the derivative of \(\mathrm { e } ^ { \mathrm { kx } }\), where \(k\) is a constant.
    2. A business has been running since 2009. They sell maths revision resources online. Give a reason why an exponential growth model might be suitable for the annual profits for the business. Fig. 6 shows the relationship between the annual profits of the business in thousands of pounds ( \(y\) ) and the time in years after \(2009 ( x )\). The graph of lny plotted against \(x\) is approximately a straight line. \begin{figure}[h]
      \includegraphics[alt={},max width=\textwidth]{a13f7a05-e2d3-4354-a0c7-ef7283eff514-07_1052_1157_751_242} \captionsetup{labelformat=empty} \caption{Fig. 6}
      \end{figure}
  1. Show that the straight line is consistent with a model of the form \(\mathbf { y } = \mathrm { Ae } ^ { \mathrm { kx } }\), where \(A\) and \(k\) are constants.
  2. Estimate the values of \(A\) and \(k\).
  3. Use the model to predict the profit in the year 2020.
  4. How reliable do you expect the prediction in part (d) to be? Justify your answer.

Question 6(a)(i):
AnswerMarks Guidance
AnswerMarks Guidance
\(ke^{kx}\)B1
Question 6(a)(ii):
AnswerMarks Guidance
AnswerMarks Guidance
Reason referring to growth proportional to profitE1 E.g. As more people hear about the business, they will sell more so it is reasonable that the rate of growth is proportional to the profits
Question 6(b):
AnswerMarks Guidance
AnswerMarks Guidance
\(\ln y = \ln A + kx\)M1
Equation is of form "\(y = mx + c\)" so a straight line — hence model is consistent with graphE1
Question 6(c):
AnswerMarks Guidance
AnswerMarks Guidance
\(\ln A = 1.9\)M1 Intercept \(= 1.9\) not enough for M1
\(A = 6.686\)A1 One or more d.p. Allow \(e^{1.9}\)
\(k = \frac{0.4}{1.6}\)M1 Attempt to find gradient. \(\frac{11}{45}\) gets M1A1
\(k = 0.24\) to \(0.25\)A1
Question 6(d):
AnswerMarks Guidance
AnswerMarks Guidance
\(x = 11\)B1
\(y = 6.686 \times e^{0.25x}\), so \(y = 6.686 \times e^{0.25\times11}\)M1 Use of model with *their* \(A\) and \(k\)
\(104.586...\), £104 587A1 Translation into pounds (may be to nearest thousand) (FT their \(k\) and \(a\))
Question 6(e):
AnswerMarks Guidance
AnswerMarks Guidance
Not reliable. Extrapolation may not be valid. OR: Fit of model is good so far and it's only two more years o.e.E1 E.g. relationship between sales and time may change; there is a limit to the market for revision resources; changes in the economy may affect the business. 'Reliable' plus 'extrapolation' does not score
## Question 6(a)(i):

| Answer | Marks | Guidance |
|--------|-------|----------|
| $ke^{kx}$ | B1 | |

---

## Question 6(a)(ii):

| Answer | Marks | Guidance |
|--------|-------|----------|
| Reason referring to growth proportional to profit | E1 | E.g. As more people hear about the business, they will sell more so it is reasonable that the rate of growth is proportional to the profits |

---

## Question 6(b):

| Answer | Marks | Guidance |
|--------|-------|----------|
| $\ln y = \ln A + kx$ | M1 | |
| Equation is of form "$y = mx + c$" so a straight line — hence model is consistent with graph | E1 | |

---

## Question 6(c):

| Answer | Marks | Guidance |
|--------|-------|----------|
| $\ln A = 1.9$ | M1 | Intercept $= 1.9$ not enough for M1 |
| $A = 6.686$ | A1 | One or more d.p. Allow $e^{1.9}$ |
| $k = \frac{0.4}{1.6}$ | M1 | Attempt to find gradient. $\frac{11}{45}$ gets M1A1 |
| $k = 0.24$ to $0.25$ | A1 | |

---

## Question 6(d):

| Answer | Marks | Guidance |
|--------|-------|----------|
| $x = 11$ | B1 | |
| $y = 6.686 \times e^{0.25x}$, so $y = 6.686 \times e^{0.25\times11}$ | M1 | Use of model with *their* $A$ and $k$ |
| $104.586...$, £104 587 | A1 | Translation into pounds (may be to nearest thousand) (FT their $k$ and $a$) |

---

## Question 6(e):

| Answer | Marks | Guidance |
|--------|-------|----------|
| Not reliable. Extrapolation may not be valid. OR: Fit of model is good so far and it's only two more years o.e. | E1 | E.g. relationship between sales and time may change; there is a limit to the market for revision resources; changes in the economy may affect the business. 'Reliable' plus 'extrapolation' does not score |

---
6
\begin{enumerate}[label=(\alph*)]
\item \begin{enumerate}[label=(\roman*)]
\item Write down the derivative of $\mathrm { e } ^ { \mathrm { kx } }$, where $k$ is a constant.
\item A business has been running since 2009. They sell maths revision resources online.

Give a reason why an exponential growth model might be suitable for the annual profits for the business.

Fig. 6 shows the relationship between the annual profits of the business in thousands of pounds ( $y$ ) and the time in years after $2009 ( x )$. The graph of lny plotted against $x$ is approximately a straight line.

\begin{figure}[h]
\begin{center}
  \includegraphics[alt={},max width=\textwidth]{a13f7a05-e2d3-4354-a0c7-ef7283eff514-07_1052_1157_751_242}
\captionsetup{labelformat=empty}
\caption{Fig. 6}
\end{center}
\end{figure}
\end{enumerate}\item Show that the straight line is consistent with a model of the form $\mathbf { y } = \mathrm { Ae } ^ { \mathrm { kx } }$, where $A$ and $k$ are constants.
\item Estimate the values of $A$ and $k$.
\item Use the model to predict the profit in the year 2020.
\item How reliable do you expect the prediction in part (d) to be? Justify your answer.
\end{enumerate}

\hfill \mbox{\textit{OCR MEI Paper 3 2020 Q6 [12]}}